Gray Institute wanted a mobile application to connect with attendees during their live events, and asked Artonic to create one for them. We created a sleek custom app that perfectly matches the look and feel of Gray Institute’s website. This app allows event attendees to access limited-time video content during the live event. It’s simple to use: a user downloads the app, signs in with her Gray Institute account information, and enters a unique code to view exclusive video content.
The Gray Institute app is available for Android and iOS phones and tablets. It’s published on the Apple App Store and Google Play. The app was carefully wireframed before design to ensure ease of use and proper functionality. Seamless integration with the company’s website and marketing automation software takes this app to another level for Gray Institute. A backend was also wireframed and designed specifically for Gray Institute to manage the app. The company can create video categories and associate them with individual event speakers, in addition to creating unique codes with expiration dates for each live event. This is a complete custom application that allows Gray Institute to easily provide custom content that connects with their users.