In Episode 3, Artonic employee Danielle Edwards and owner Matthew Harper talk about the importance of defining a digital marketing budget and how to determine that budget.
Quotes from the Podcast
- “It’s relative and largely based on your revenue.”
- “If you don’t invest in your marketing, you’re inhibiting your growth”
- “There is a higher ROI on custom marketing campaigns than cookie-cutter campaigns.”
- “Typically, the hourly rate for digital marketing services is reflective of the quality of staff they employ.”
- “You’re better off not doing anything than you are going with the lowest priced option in digital marketing.”
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